Sunday, December 12, 2010

Little Swan Neck appliance manufacturing industry accounted for the "smile curve" high-end.

<P> Chinese home appliance manufacturers start from the beginning of the 1980s, experienced a rapid growth process, namely the expansion of scale to achieve the enterprise's growth strategy. .Now, how to keep alive the wave of fierce market competition? .Little Swan for its innovative core technology to break the tradition of professional laundry appliance industry "technology to follow" mode, to lead the industry to "smile curve" embarked on high-end position. .To Little Swan, Midea, Haier brand washing machines for the local representative of the product innovation, on the one hand the core technology to the challenge, every step, to obtain the high-end market, the right to speak; the other hand, actively promoting more "low carbon" advantage of the roller .washing machines, and promote the upgrading of the entire industry. .</ P> <P> "smile curve (Smile Curve)" is the smiling lips of a curve, ends up, the middle is to create; left is the research and development, is a global competition; the right is the marketing, mainly local nature .competition. .Low profits generated by the current manufacturing, global manufacturing has also been an oversupply, but the R & D and marketing of high value-added, the future of the industry should be smiling curve towards the ends of development, namely: strengthening the research and create intellectual property development, and customer-oriented marketing and service .. .Focus on technology research and development and personnel training have been the traditional small business Swan. .1996 Little Swan Washing Machine Technology Center to establish a national laboratory; in 2004, Little Swan to establish post-doctoral workstation; 2005, the State Key Laboratory of washing machines located in Little Swan. .Through continuous innovation, Little Swan has inverter technology, intelligent drive control, structural design and industrial design and other core technologies of nearly 500 patents, more than 200 software copyrights, annual sales of more than 50% new. .China's first fully automatic washing machines, industry took the lead trouble-free operation through the 5000 test, the domestic market first inverter washing machine, wash drum high 1.25 ratio, China's first intelligent running detergent washing machine, the world's first Internet of Things .washing machine and a number of new products are born in Little Swan. .</ P> <P> Following the successful launch since the world's first washing machine things, small things Swan increasing technology, research and development of cutting-edge technology and product applications to further enhance the intelligence of things washing machine remote control technology innovation, the occupation " .smile curve "high-end position, a washing machine industry leader in technological innovation. .</ P> <P align=center> </ P>.

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