Friday, December 17, 2010

State Information Center released the latest laundry list of data.

<P> Recently, the reporter learned from the State Information Center, the first half of 2010, the rapid development of China's washing machine market as a whole, sales reached 14.87 million units, up 19% over last year. .Specific to a single brand, Haier washing machines to 29.21% market share among the first, Little Swan and Hefei Sanyo to 14.39%, respectively, and 9.39% of market share in the second, third, Haier washing machines to two, three .more than the sum of a 5.43 percentage point. .</ P> <P> in just the past 6 months, the State Information Center data, Haier washing machine in the north, south, east, central, northeast, southwest, northwest across the board with seven theater triumph, were beyond the second and third .sum, in the northeast, northwest of Haier washing machines and other places, respectively 37.5%, 33.4% of the share of the lead at two, three, four, five combined. .Million high-end washing machines, especially in areas of Haier washing machines share of 83.75% more only solution to all domestic and foreign brands. .</ P> <P> increasingly fierce competition in the appliance industry today, Haier washing machine how to achieve a single large, but has remained stable for 15 years to develop? .News analysis, which is the first user Haier washing machines is closely related to marketing strategy. .To meet the demand from continually create value for the consumer demand, Haier washing machines all the time around the user, practice their own "creation philosophy", from the world's fourth washing machine "double power" to the washing machine without detergent, and the latest card .Sa Timor large double drum, each product can be said, is Haier washing machine model to create customer value. .</ P> <P> "15 years if the development of Haier washing machines put together all the new products can be filled with a football field," Ding, director of Haier washing machines to the domestic market, proudly told reporters the country. .</ P> <P> China Household Electrical Appliances Association, the experts said, since 2002, washing machines, the focus of competition in the industry gradually from the "price to conquer the world era" the transition to the "consumer value of the age", that is, the interests of consumers say goes .era, therefore, those who ignore the changes in consumer demand, companies only know hard price competition, are forced to transition or die. .Worry about the overall market trend in the consumer entering today, but also a Haier washing machine has always been to create value for customers, it will be in the hands of more consumers, "votes" cast to the reckoning of high-quality brand. .</ P>.

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