Tuesday, December 7, 2010

Gathered in celebration of light quality — unveiling of Bosch flagship store

Bosch home appliances since November 2004, since entering the Chinese market, has been adhering to its tradition of excellence in Germany, and with its advanced technology and personalized design, practice with "create different" ideas for the Chinese high-end appliances continue to inject new vitality.

Bosch in the Chinese market in the past few years, the rapid development of China's home appliance, technological innovation, technological progress, the idea of reform, the quality of the compound is the rapid development of China electrical appliance has proven are the industry's pursuit of direction. Bosch as Europe's leading appliance brand in the Chinese market has been on the forefront of technological innovations in the washing machine, fridge and a full range of kitchen electric appliances in good performance, regardless of market visibility or market share continues to rise.

Any home appliance brand in the localization of brand development strategy will pay attention to the terminal building, it is not only sensitive to changes in the market of the citizenry, but also the realization of the ultimate guarantee of sales.

Flagship store in terminal building play an important role, each based on the long-term development and continuous improvement of the brand will attach importance to the flagship store of development and construction, Bosch is no exception. Flagship store as the products and the consumers of the platform, not only is the brand image of the most direct expression, but also Bosch brand in collaboration with the local Distributor. It can be said that the Chinese market, the development of each flagship store is the combination of Bosch brand in the industry's outstanding performance and brand-building for the future.

The development and construction of Bosch flagship store and brand development, not only is the enterprise strength and its brand value and quality of the internal market and consumer acceptance of embodiment and the local dealer and media cooperation with the industry.

Bosch flagship store opening ceremony of the Bosch in the Chinese market of each step forward, but also Bosch appliances and market channels for customer cooperation, but also a celebration of attention.

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