America's semi-annual report released the first industry for the washing machine business.

<P> 8 29, 2010 semi-annual report released Midea. .According to the report, the company achieved sales income of 39.0 billion during the first half, an increase of 56.7%. .Significantly improve profitability and achieve net profit of 1.79 billion attributable to the parent, an increase of 56.1% and achieve earnings per share were 0.57 yuan, significantly exceeded market expectations, the overall revenue of the washing machine business to achieve its 4.8 billion, ranking the industry first. .</ P> <P> to industry sources, the U.S. Department of washing machines the size of the integrated semi-annual report of the biggest growth is one of the highlights from the Haier washing machine industry, a dominate has been broken, and the basic formation of the United States Department of Haier .Department of the competitive landscape two-hegemony. .US-China official says marketing headquarters, following the July 2009 Department of the United States after the successful integration of washing machines, the United States to give full play of scale, technology, product advantages, and marketing advantages, promote the rapid change in the situation throughout the washing machine industry to high-roller .strategy to promote industrial upgrading the washing machine. .</ P> <P> strategic layout: the scale of production to create millions </ P> <P> 2008 年 4 months, the United States formally entered the appliance through the acquisition of Little Swan stake, 21 October 2009 and then announced a reorganization of assets, .the United States intends to integrate into the washing machine business in Wuxi Little Swan Company Limited, the Little Swan Washing Machine into a core business of beauty brands and world-class platform for the target machine industry and clear and firm. .October 29, Wuxi Industrial Park ceremony was held in Wuxi New District, with a total investment of 600 million yuan, covers an area of 360 mu, total construction area of 24 square meters. .</ P> <P> It is understood that, in November 2007, the U.S. investment in the construction of Hefei Industrial Park was completed in ice wash, owns two-tub washing machine, fully automatic washing machines, drum washing machines, dryers and other washing machine production line .annual output will reach 800 million units; October 2009, Wuxi Industrial Park completed, it makes the pulsator automatic assembly line will expand to 10, reaching an annual output of 500 million high-capacity automatic washing machine pulsator; the same time, integration of international .top of the drum washing machine for production equipment, assembly lines to four rollers to 300 million units annual capacity to build world-class machine industry platform. .</ P> <P> U.S. official says the washing machine, the current annual production capacity of the United States Department of washing machines to reach 13 million units. .Beautiful combination of small swans, the United States Department of washing machines for the expansion of production capacity increased confidence, while addressing the United States Department of the washing machine market, "bottleneck" for the successful implementation of sales in 2010 exceeded 10 million units, sales exceeded .100 billion target market and lay a solid foundation. .</ P> <P> combination: integration of the power of the United States Department show </ P> <P> "Little Swan has a strong brand and a strong R & D capabilities, the United States is a sound and efficient operating mechanism and the quick response .market, marketing ability. "In 1978, Little Swan developed the first fully automatic washing machine; in 1995, Little Swan successfully developed China's first washing machine frequency; in 2004, Wuxi Little Swan General Electric Co., Ltd. was established in 2005 .jointly developed with General produced are exported to the United States 10KG drum high-end market products. .Later, the reasons for the enterprise system, market share has declined, but after nearly three years of effort, the U.S. Department of semi-annual report shows sales of the first washing machine. .</ P> <P> with the washing machine in 2004 to enter areas of the United States, and has completed the United States, Little Swan, Rongshida successful integration of the three brands, the United States adhere to market-oriented, established the United States Department of washing machine .high-roller strategy to complete technology, product and marketing the perfect combination for the success of the United States Department of washing machines to provide an opportunity to take off. .</ P> <P> present, Little Swan brand as the core of the United States to high-end system with pulsator washing machine and drum washing machines dominated the domestic advanced production lines, countries have recognized laboratories and world-class technology center, with more than .460 washing machine patents, more than 200 independent software copyrights, and uniformity in the wash, wool wash and many other national standards and the latest industry standards development and implementation of high-wash ratio, human design, variable frequency drive technology, intelligent .control technology such as the four core strengths, creating a number of industry firsts, becoming the world's leading washing machine manufacturer. .</ P> <P> heavy attack: roller universal beauty of storm frequency reproduction legendary </ P> <P> March of this year, the United States launched the first in the industry, "the first roller universal beauty" campaign, to 1,499 yuan, .high cost of 2399 yuan to start a drum roll products universal storm, made great market response. ."The United States to a few months time to complete the Haier, Siemens drum machines in the domestic market through the road a few years to achieve the new army from the industry turned to the perfect leader." Vice chairman of China's home appliance Marketing Board commented Hong Shibin .beautiful drum washing machine market performance. .</ P> <P> the PRC, according to authoritative research bodies washing machine in April sales data monitoring report, the United States of 1,499 yuan and 5.2 kg capacity drum washing machine washing machine ranks the top ten best-selling charts, breaking the drum washing machine has long been the "high .myth ", send the consumer products industry's most competitive drum. .</ P> <P> 陆刃波 China Electronic Chamber of Commerce, Deputy Secretary-General said the United States in the nationwide popularity of the storm off the drum, in one fell swoop would be the definition of drum line between the market price to 1,500 yuan level, in the future than those who can not provide .The price line roller products manufacturer, will likely lose market share effectively compete for the competitiveness of drum, the washing machine will promote industrial upgrading. .</ P> <P> to industry analysts, the U.S. Department of washing machines in the first half sales revenue of 4.8 billion, for the first time beyond the Haier, an industry first, has been initially apparent integration of the U.S. Department of washing power. .With the integrated development of the United States Department of washing into the fast lane, the next washing machine market competition will become fiercer, and in a very long time to maintain the United States Department of Department of the two Triwizard Haier industrial pattern. .</ P>.