Saturday, November 27, 2010
To fight the United States and Suning Guo Metro appliance retail water test.
<P> Europe's biggest consumer electronics retail chain Wonder City, announced yesterday in Shanghai into China, but with all foreign counterparts, has not yet officially opened its stores to attract voices of doubt. .Appliance stores in the local stores in dense star map of Romania, foreign appliance store has not yet been successful precedent. .</ P> <P> million was the controlling shareholder of Metro Group, the city as early as 3 million years ago, trying to get City Electric to China. .To this end, in March last year, METRO Group has signed with Foxconn to set up a joint venture agreement of intent, Metro held in the joint venture a 75% stake, Foxconn holds 25% of the shares. .The two sides hope to get involved Chinese home appliance, 3C channel plans are thus exposed. .</ P> <P> this, the city's first million was the most prosperous in China store in Shanghai's Huaihai Road shopping district, will be officially opened on November 17. .And within the next 18 months the city plans to continue to invest Wande 200 million U.S. dollars in Shanghai to develop not less than 10 stores in 2013 and 2015, the number of plans the Chinese market more than 100 stores. .Wind City, started from Germany, 16 countries in Europe, more than 800 stores. .Wonder City of the Chinese market is the 17th market, is also the first market outside Europe. .</ P> <P> home appliances in China for foreign brands get involved in the retail channel, most of the industry are not good. ."Localization of recruiting professionals in home appliances may be difficult." According to sources, Man City have decided to enter the Chinese market gives the executive an annual salary of 200 million favorable conditions, however, since many professionals have worked hard in domestic stores .years, a steady position, while European companies can overcome the lack of acclimatization, survival and development in the Chinese market is still unknown, so that these professionals do not want to risk home appliance chain hopping. .</ P> <P> This fear is not without basis, the global home appliance retail giant Best Buy to enter the Chinese market for many years, has only less than 10 stores in Shanghai, the impact of China's home appliance industry is almost negligible. ."What's one more horrible? We will learn them, but will not change their business strategy." Appliance store, a source said. .</ P>.
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