Little Swan & pull "urbanization" acceleration

October 18, at its seventeenth session of the Central Committee of the fifth plenary meeting of the "twelve five" plans.

Of these, "increasing urbanization level" requirement will further narrow the gap between urban and rural areas, is to improve rural living standards of the powerful measure again. To little Swan as representative of household electrical appliance enterprises bow strength line, market penetration in the rural household appliance industry and technological innovations that benefit the people, to contribute to the community, to rural life, to the "modernization" of science and technology to accelerate development.

As the world's largest professional washing machine manufacturers, the little Swan not only State-level enterprise technical centers and state laboratories, also owns the world's leading inverter technology, intelligent drive and control, structural design and industrial design, etc. core technology.

In the course of 30 years, the little Swan constantly through independent innovation, already has nearly 500 patents, 200 software copyright and realization in the washing machine industry leading several times.

The end of 2008, the Government formally incorporated into the washing machine home appliances to the countryside products range, benefiting regions from 14 provinces and extended to the whole country.

Subsequently, the countryside washing machine products of the highest order and upgrade from $ 2000 to $ 3500, let more rural consumers also get "buy rollers, get subsidies" benefits. Little Swan washing machine related official said, little Swan washing machine to the countryside products tailored to rural markets, increased voltage, temperature, water-saving performance starts, washing performance and other performance indicators in energy-saving health are targeted design, in product failure-free operation, and other key indicators, much higher than the national standards. At the same time, its strong brand and strong independent research and development capabilities, allowing little Swan has won the trust of consumers, by washing machine industry colleagues.

China household electrical appliances Association Deputy Secretary-General Mr. Gang Chen said that household appliances to the countryside is not simply in the city of sales of products sold to the countryside, but to truly meet the needs of rural users, implementation services, brand of synchronization to the countryside.

Because rural consumers not only products, but also require a high quality of life, this is the little Swan in the washing machine to the countryside project stand out.